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Take Your Brand On The Road…
…and get the attention you deserve. |
In today’s crowded media world, there is only one way to take 100% control of your media and your message - and guarantee that millions of your current and potential customers won’t zap, skip, TIVO or delete your message: Strategic Outdoor Communications Solutions™ from DI Graphics.
With our custom programs, you can now bring your brand to the masses, instead of trying to bring them to you, and cost-efficiently use your own assets to build your bottom line.
As the nation’s premiere resource for designing, managing and tracking high impact mobile outdoor messaging programs – working directly with CEOs, CMOs, marketing managers and agency media departments – DI Graphics is intimately aware that traditional media “vehicles” are inherently unable to fully control their audiences’ attention – thereby proving that John Wanamaker’s famous quote: “Half the money I spend on advertising is wasted; the trouble is I don't know which half” is still true to this day.
With a record of achievement in the telecommunications, beverage, big-box retailer, fleet, home improvement, and insurance industries, DI Graphics’ Strategic Outdoor Communications Solutions has become the proven service that enables any company to quickly and easily transform underutilized assets that it already owns into a strategically targeted, high-impact, media program.
With effective CPMs of $0.09 – $1.00, it is no wonder that more companies are accelerating their brands, and taking control of their media and their message with DI Graphics. |
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| 1. |
CPMs can be 10-25x lower than television, print and radio |
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| 2. |
98% of people believe fleet graphics create a positive image
for the company 1 |
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| 3. |
96% of North Americans travel in a vehicle each week 2 |
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| 4. |
Outdoor mobile media billboards have a 97% recall rate 3 |
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| 5. |
96% of people say mobile ads are more effective than traditional outdoor ads 4 |
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| 6. |
91% of people say they notice text and graphics on
truck advertising 5 |
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One truck message can generate as many as 10,000,000 impressions annually 6 |
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| 8. |
76% of people think the ad and vehicle are part of your actual fleet, increasing the value perception 7 |
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| 9. |
75% of people say truck advertisements affect their
buying habits 8 |
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Mobile billboard displays boost name recognition 15X greater than any other form of advertising 9 |
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| 1: RY+A, 2: Arbitron Outdoor, 3: Transportation Council of America, 4: Outdoor Advertising Magazine, 5: American Trucking Association, 6: American Trucking Association, 7: TAB, 8: TAB, 9: European Outdoor Advertising Association |
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